Saturday, February 28, 2015

Business Process Modeling. Brief Concepts...


Business processes are based on the conception of the initial project, each new product or service should be compared and analyzed within an economic environment (financial, social, lawful, etc).
You need to know the market and the pattern of buying leads, it is difficult to find a buyer homogeneous pattern, but it is necessary to construct a model for such identification. This pattern should include variables such as socioeconomic status, seasonality, geographical location and others. Many companies develop sales plans of potential customers, ignoring their pattern of consumption, which ultimately determines the success of sales, these clients and certain trademarks or service providers, based on its trading history, they also seek to standardize its purchassing processes .
Buying patterns of potential customers build a map of how they interact in the local market, says:
How they buy
How as buy
When they buy
To who buy
The manager must recognize these patterns and study for each market segment, this way may lead your sales team the right way, optimizing company resources.
Some companies in the field of industrial automation wrong way intended to sell their products in industries where there are already approved brands, it is a waste of resources and time. Other companies seeking markets lowest price for high-end products, also waste resources by working wrong way.
"A business process is a collection of activities designed to produce a specific output for a particular customer or market. It implies a strong emphasis on how the work is done within and organization, in contrast to a product's focus on what. A process is thus a specific ordering of work activities across time and place, with a beginning, an end, and clearly defined inputs and outputs: a structure for action"
The management of business processes, have three foundations on which they have built their concepts:
business
processes
Management
The business concept suggests creating value for the business and consumer, the link needs.
The concept of process is the transformation of products and services that will generate business value.
The concept of Management is the foundation of the administration and control of the business through its processes.
Remember: "A business process is a set of coordinated tasks and activities together, carried out by both resources (man / machine) Internal and / or external to the organization, and which are necessary and important to achieve the company goals"

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